Deli Merchandising

Improving Profit Margins - Getting the Most from Your Deli Display Cases

Consumers today have choices to make. Spending is tight, and they are looking for value. Maximize the value of your product with Promolux true color definition lamps and Econofrost night covers.

Protecting your product is paramount to protecting your reputation for quality. UV radiation from old fashioned lighting can lead to excessive product waste, spoiled and discarded food that Promolux lamps could have prevented. There is no additional equipment to install; just replace your existing deli display case lamps with Promolux lamps and showcase your product at its best. Your hard work deserves Promolux.

Boost Sales & Presentation with True Color Definition

True color definition means leafy salads stay fresh and look their greenest, meats and cheeses retain their natural color and look appetizing, and prepared foods stay moist and creamy and are presented at their maximum best. With today's thinning profit margins, a proper presentation can mean the difference between staying in the black or dropping into the red. Give your business every advantage to thrive.

Curious what are the effects of lighting on retail cheese displays - find out here!

The Best Quality for the Best Price

Supermarkets who use Promolux lamps in their deli food display cases maximize the quality of the their deli items along with profits. Promolux deli food case lamps are specially designed to present the most appealing product enticing browsing shoppers into becoming paying customers.

Does light effect the spoiling of food? The answer is YES, unless you are using Promolux lamps.

Shrinkage is minimized as Promolux lamps produce less heat and filter over 86 percent of damaging radiation in comparison to ordinary fluorescent lamps that are incorrectly used in many deli showcases. Sliced deli meats quickly dry out and fade under poor lighting, appearing dis-colored and unappetizing. As well as quickly reaching bacteria friendly temperatures perishable deli products succumb to premature spoilage and become a food safety risk to consumers.

Promolux lamps are designed to significantly reduce and prevent product waste and mitigate food safety risks.

You have chosen to show your product to its best advantage, now it is time to protect your investment after hours while minimizing your energy expenditures....

Supermarket Energy Saving Opportunities

Utilize Econofrost night covers on your open refrigerated deli display cases and deli merchandisers and experience bi-fold savings; product remains fresher and saleable longer while significant energy savings are realized.

Econofrost night covers are easy to install, easy to operate, and engineered for reliability. Your profits increase even as your store is closed for the night. No longer are you losing hard earned money to unnecessary energy consumption.

Econofrost night covers improve the overall energy efficiency of open air food display coolers and act as a thermal shield for overnight protection of refrigerated food displays. Ambient heat and uv radiation inside grocery stores and supermarkets cause heat and light sensitive food items to spoil at a faster rate, drastically lowering shelf life and conversion rates for saleability.

Product waste minimization in any food department (meat department, deli department, produce department etc.,) is only as good as the tools and methods put into practice.

An open case is part of the price of doing business, but the smart proprietor will be using Econofrost night covers during non-operational hours when the store is closed.

Econofrost night covers and Promolux true color definition lamps, are two of the most simplistic, effective and affordable solutions in a ever complicated retail environment.

Your success has been built on making the right move at the right time. The time for Econofrost and Promolux is now!

Call us toll free (USA & Canada) at 1.800.519.1222 or at 1.250.743.1222 (International inquires) and say "yes" to Freshness, "yes" to Savings, and "yes" to Happy, Loyal Customers!